As an list manager, I've had the chance to work with hundreds of fellowships beginning out with email marketing over the year. I've seen that those willing to spend some initial time to learn and apply basic best practices tend to enjoy good delivery and more success with their email campaigns. There is all the time a lot to learn about email marketing, and it should be an ongoing process, but when getting started there are a few basic ideas that email marketers should pay attentiveness to for best results.
The following is my "Getting Started Checklist" I share with new email marketers to get their campaigns started correctly. It doesn't take much time, and if you pay attentiveness to these from the start, you will have fewer problems and enjoy more success with your email marketing campaigns.